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Adobe Target vs Amazon Personalize comparison

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Adobe Logo
Adobe Target
Read 3 Adobe Target reviews
346 views|292 comparisons
100% willing to recommend
Amazon Web Services (AWS) Logo
Amazon Personalize
177 views|118 comparisons
Featured Review
Umesh Kodali
Helps to create personalized experiences for different user groups
Use Amazon Personalize?
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
  • "The platform is quite expensive."
  • "There's no fixed price with Adobe; it depends on negotiations and business arrangements."

    • More Adobe Target Pricing and Cost Advice →

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    787,033 professionals have used our research since 2012.
    Ranking
    1st
    out of 25 in Personalization Engines
    Views
    346
    Comparisons
    292
    Reviews
    1
    Average Words per Review
    424
    Rating
    9.0
    2nd
    out of 25 in Personalization Engines
    Views
    177
    Comparisons
    118
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    Episerver Personalization
    Learn More
    Adobe
    Amazon Web Services (AWS)
    Overview

    Adobe Target is a robust digital marketing tool primarily used for A/B testing, personalization, mobile app optimization, and automated recommendations. It enhances user engagement, personalizes visitor experiences, and boosts overall business performance. Users appreciate its user-friendly interface, precise audience segmentation, and the ability to launch campaigns efficiently, making it essential for effective digital marketing strategies and organizational efficiency.

    Amazon Personalize is a machine learning service that makes it easy for developers to create individualized recommendations for customers using their applications.

    Sample Customers
    Philips, Swisscom, Progrexion
    Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company18%
    Financial Services Firm15%
    Retailer9%
    Real Estate/Law Firm8%
    No Data Available
    Company Size
    REVIEWERS
    Small Business25%
    Midsize Enterprise13%
    Large Enterprise63%
    VISITORS READING REVIEWS
    Small Business19%
    Midsize Enterprise17%
    Large Enterprise64%
    No Data Available

    Adobe Target is ranked 1st in Personalization Engines with 3 reviews while Amazon Personalize is ranked 2nd in Personalization Engines. Adobe Target is rated 9.0, while Amazon Personalize is rated 0.0. The top reviewer of Adobe Target writes "Helps to create personalized experiences for different user groups". On the other hand, Adobe Target is most compared with Dynamic Yield, whereas Amazon Personalize is most compared with .

    See our list of best Personalization Engines vendors.

    We monitor all Personalization Engines reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.