Alteryx vs Microsoft Power BI comparison

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Alteryx Logo
2,327 views|1,307 comparisons
88% willing to recommend
Microsoft Logo
33,848 views|28,652 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Alteryx and Microsoft Power BI based on real PeerSpot user reviews.

Find out in this report how the two Predictive Analytics solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Alteryx vs. Microsoft Power BI Report (Updated: March 2023).
770,458 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I like the solution's velocity, the speed with which it processes data, and its ease of use.""Good data transformation.""Data processing is most valuable. It is one of the fastest data blockers out there in the market, which is a fascinating thing about Alteryx.""The most valuable feature of Alteryx is its stand-alone version that we do not have to download dependencies for loads. Additionally, the scan is useful for beginners.""This is a drag-and-drop tool which is easy-to-use and yet can be customized by creating your own components.""Predictive models, which are easy to use, and help a lot with fast design and deployment​.""The drag-and-drop features are useful for data scientists who do not like to code because it is already in the system.""The solution has a very strong community that is involved in the product. It helps make the usage easier and helps us find answers to our questions."

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"It is a powerful tool that helps our data analysis processes.""Technical support has been great.""The one feature most of our customers like is data visualization. When we were doing BI directly from SQL, most users found it challenging to create their own reports. Power BI has self-serve analytics that the end-users can do themselves. On most projects, people are primarily using data visualization and self-serve analytics.""MS SQL & SQL Server Analysis Services.""Implementation is very quick and the solution is very user-friendly.""I like that I can use Power BI to upload data. That is very important for me. The visualization is also convenient and easy to use.""I like the fact that Power BI lets me use Excel data. At least 90% of my state data is in Excel spreadsheets. Having the ability to just attach a spreadsheet as a data source is very, very important. It's also good for training and teaching. Sometimes you don't always have access to a live production database, so having a spreadsheet with sample data is always nice.""What's most valuable in this tool is that it gives its users detailed error messages. It's a very stable data analytics tool, and it offers good scalability."

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Cons
"They should make the solution user-friendly for nontechnical people by giving specific names to the options.""All of the reports are migrated or exported in an Excel file, and most of the time, a business intelligence tool is required. They could have better reporting. The aesthetic could be improved.""It should have Linux support. It currently supports only Windows. It does not support any other platform. Its price should also be lower. Their US partner management program is actually unresponsive. One of the reasons why we don't have a formalized partnership plan with them is because their partner management team is atrociously unresponsive. This is something that they need to change.""The solution could improve in the visualization.""A colleague of mind mentioned that the solution should have more options for the visualization of data.""I think sometimes the solution doesn't load properly or takes so much time for the workflows. Though the workflow runs and completes the file in Excel, if you use the same formula, it's a bit slow. Also, the image processing is not so good because I tried to do some image processing and they were like, sometimes they put two to eight. In the document, it was two, but the OCR predicted it as eight.""The interface could be improved.""The event handling, such that the file system watcher, is in need of improvement."

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"Most clients have MacBooks. Therefore, they use Tableau as Power BI Desktop is not available for the MacBook right now.""I would like to see more AI capabilities in future releases. There's a strong interest in AI, including technologies like GPT, which facilitate real-time interactions.""It should be more scalable for an enterprise-level implementation. When you deploy large data sets, the response has to be faster in Power BI. This is one thing that needs to be improved in it.""A lot of people work on Excel, so being able to export an Excel file as part of a subscription would be an improvement.""I think that they can add more types of charts because the selection on the desktop version is limited.""It is definitely a wonderful analytics tool. However, database ETL, data integration functionality would be absolutely perfect in many cases. Currently, it doesn't get the job done and we need to extract, transform, and load the data from faulty data sets into something more suitable for the deployment of the analytics tool.""here are still better UI designs they can go through. I'm assuming they are focusing more on capabilities rather than look-and-feel designs.""The visual outlet or the visualization aspect can be improved because the settings piece is quite problematic. It requires a lot of time to set the visuals and check. It is quite fiddly to change all the settings and font sizes. It just needs better ability in terms of using templates or visualization templates to get the vision. Our users always benchmark based on the product, and they don't appreciate everything under the bonnet. The only rating is based on the actual reports in the settings for the dashboard. They should make it look a bit funky and a bit more aesthetically pleasing on the eye. It is quite a fiddly tool, but other than that, it is pretty slick. Because it is community-driven, the marketplace tends to be changing forever. You get the standard visualizations, and you've also got all other marketplace visualizations that require you to spend a bit more money and purchase things in the marketplace. With certain visualizations, there is no longevity. I had used certain visualizations, but they discontinued them, and I had to rebuild my reports, which is obviously very frustrating. There should be some sort of stabilization around how the marketplace visuals impact the users when they expire."

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Pricing and Cost Advice
  • "A designer and scheduler for $13K/year in total is pretty much earning you the money back in time and in other resources."
  • "​Very transparent.​"
  • "The seat is too expensive."
  • "It can be a bit pricey, especially after the first year."
  • "The pricing is $5000 per year per production license."
  • "We have a yearly cost that we pay for the licensing. We do not pay any costs in addition to the licensing fees."
  • "There are some implementation services and internal effort costs at the beginning but there is nothing else."
  • "The price for Alteryx Designer is reasonable but the price for Alteryx Server for universal collaborations is too expensive."
  • More Alteryx Pricing and Cost Advice →

  • "There is room for at least 45% discount as compared to the initial price."
  • "MS BI comes with all the tools and it is, to the best of my knowledge, the most affordable solution."
  • "All in all, for the price, this is an excellent tool for helping your organization turn mounds of data into useful insights."
  • "I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."
  • "Remove the cost of a licence to show a dashboard within SharePoint. Why should readers of a dashboard have to pay to view? ​"
  • "Make it low in cost. It is a no-brainer!"
  • "Globally, we evaluated a number of products, including Salesforce's product, Microsoft won on the ground of simple functionally and cost."
  • "Paid for itself in the first month."
  • More Microsoft Power BI Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
    Top Answer:Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this It can handle over 2 billion rows of… more »
    Top Answer:I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. -… more »
    Top Answer:There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows:  1) If you have legacies of SAP, Oracle  - look for SAP… more »
    Top Answer:Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance… more »
    Top Answer:Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle… more »
    Ranking
    1st
    Views
    2,327
    Comparisons
    1,307
    Reviews
    29
    Average Words per Review
    513
    Rating
    8.2
    Views
    33,848
    Comparisons
    28,652
    Reviews
    27
    Average Words per Review
    619
    Rating
    7.9
    Comparisons
    KNIME logo
    Compared 14% of the time.
    Databricks logo
    Compared 9% of the time.
    RapidMiner logo
    Compared 7% of the time.
    Qlik Sense logo
    Compared 5% of the time.
    Also Known As
    SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
    Learn More
    Overview

    Alteryx can be used to speed up or automate your business processes and enables geospatial and predictive solutions. Its platform helps organizations answer business questions quickly and efficiently, and can be used as a major building block in a digital transformation or automation initiative. With Alteryx, you can build processes in a more efficient, repeatable, and less error-prone way. Unlike other tools, Alteryx is easy to use without an IT background. The platform is very robust and can be used in virtually any industry or functional area.

    With Alteryx You Can:

    • Prep, blend, and analyze data
    • Deliver faster, better business outcomes
    • Automate analytics and data science
    • Embed intelligent decisioning
    • Deploy and share analytics in hours

    Alteryx Features Include:

    Some of the most valuable Alteryx features include:

    Scalability, stability, flexibility, fast performance, no-code analytics, data processing, business logic wrapping, scheduling, ease of use, data blending from different platforms, geo-referencing, good customization capabilities, drag and drop functionality, intuitive user interface, connectors, machine learning, macros, simple GUI, integration with Python, good data transformation, good documentation, multiple database merging, and easy deployment.

    Alteryx Can Be Used For:

    • Combining and manipulating data within spreadsheets: Alteryx can be used in situations where complex data manipulation occurs. It can handle large data quickly, and the process is much simpler to see and understand.

    • Database access and supplementing SQL development: Alteryx has several sets of database connectors and functions, including many functions that your average database does not. Alteryx can work with data from multiple databases or areas within a database. It allows users to filter, sort, calculate, etc. as they would commonly do in SQL or an ETL tool.
    • API, cloud, and hybrid access: Alteryx can read and write data in databases, files, REST APIs, and a myriad of other locations (with the correct permissions). When a workflow is published, you can also call a workflow through a REST API to start it.

    • Data science: Alteryx provides pre-built models that are extremely useful for data scientists who may have limited programming skills and also gives you the ability to add R or Python code directly within a workflow.

    • Geospatial analysis: Alteryx gives users drag-and-drop tools to geocode, plot, and map locations, customers, competitors, or anything that has a location (employee, truck, pipeline, etc.).

    • Reports and dashboards: Alteryx provides built-in tools that enable the building of reports and dashboards.

    Alteryx Benefits

    Some of the benefits of using Alteryx include
    :

    • Saves time: Alteryx helps shorten the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase.

    • Clear tool configurations: Alteryx provides simple and concise tool configurations that are quick and easy to set.

    • Excellent workflow compatibility.

    • Reduced development time: Alteryx has an extensive gallery of user-developed analytic applications that helps to reduce development time.

    • Fast data loading: Alteryx has tools that make it very effective when working with big data sets.

    • No-code, low-code analytic building blocks: You can prep, blend, and analyze data to enable highly configurable and repeatable workflows.

    • Machine learning: Alteryx allows you to quickly create properly trained algorithms that are ready to deploy.

    Reviews from Real Users

    "Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful." - Theresa M., Senior Capacity Planner at a financial services firm

    "Alteryx has made us more agile and increased the speed and effectiveness of decision making." - Richard F., Director, Digital Experience & Media at Qdoba Restaurant Corporation

    "The scheduling feature for the automation is excellent." - Data Analytics Engineer at a tech services company

    "The product is very stable and super fast, five-star. It's significantly more stable than its nearest competitor." - Director at a non-tech company

    “A complete solution with very good user experience and a nice user interface.” - Solutions Consultant at a tech services company

    "There are a lot of good customization capabilities." - Advance Analytics PO at a pharma/biotech company





    Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

    Sample Customers
    AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
    Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
    Top Industries
    REVIEWERS
    Computer Software Company15%
    Manufacturing Company11%
    Financial Services Firm11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Financial Services Firm22%
    Manufacturing Company10%
    Computer Software Company9%
    Retailer6%
    REVIEWERS
    Financial Services Firm15%
    Manufacturing Company13%
    Computer Software Company11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Educational Organization35%
    Financial Services Firm8%
    Computer Software Company8%
    Government5%
    Company Size
    REVIEWERS
    Small Business33%
    Midsize Enterprise15%
    Large Enterprise52%
    VISITORS READING REVIEWS
    Small Business16%
    Midsize Enterprise10%
    Large Enterprise75%
    REVIEWERS
    Small Business39%
    Midsize Enterprise16%
    Large Enterprise45%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise42%
    Large Enterprise45%
    Buyer's Guide
    Alteryx vs. Microsoft Power BI
    March 2023
    Find out what your peers are saying about Alteryx vs. Microsoft Power BI and other solutions. Updated: March 2023.
    770,458 professionals have used our research since 2012.

    Alteryx is ranked 1st in Predictive Analytics with 74 reviews while Microsoft Power BI is ranked 1st in BI (Business Intelligence) Tools with 297 reviews. Alteryx is rated 8.4, while Microsoft Power BI is rated 8.0. The top reviewer of Alteryx writes "Feature-rich ETL that condenses a number of functions into one tool". On the other hand, the top reviewer of Microsoft Power BI writes "A complete ecosystem with an builtin ETL tool, good integrations with python and R, and support of DAX and Power Query (M languages)". Alteryx is most compared with KNIME, Databricks, Dataiku Data Science Studio, RapidMiner and Qlik Sense, whereas Microsoft Power BI is most compared with Tableau, Amazon QuickSight, KNIME, Domo and Oracle OBIEE. See our Alteryx vs. Microsoft Power BI report.

    We monitor all Predictive Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.