Alteryx vs Microsoft Power BI comparison

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Alteryx Logo
2,327 views|1,307 comparisons
88% willing to recommend
Microsoft Logo
33,848 views|28,652 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Alteryx and Microsoft Power BI based on real PeerSpot user reviews.

Find out in this report how the two Predictive Analytics solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Alteryx vs. Microsoft Power BI Report (Updated: March 2023).
769,789 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The initial setup is easy.""Good data transformation.""It's super easy to learn how to use it — the learning curve is very small.""You get more support with Alteryx, and it's good for non-sophisticated users who can benefit from the support included in the price.""Technical support is very helpful.""Its initial setup is easy.""The cloud deployment ensures it scales easily.""My primary focus is creating numerous data pulls, and Alteryx Server handles the automation well."

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"The solution is very easy to use.""The solution is easy to use.""It provides easy integration with Office tools.""The one feature most of our customers like is data visualization. When we were doing BI directly from SQL, most users found it challenging to create their own reports. Power BI has self-serve analytics that the end-users can do themselves. On most projects, people are primarily using data visualization and self-serve analytics.""Technical support is quite good.""I also find connecting to different data sources is quite simple. Other solutions we were using before were complicated.""The solution is easy to use and flexible.""The scalability is good. We have 20 people in my organization using this solution and plan to increase usage."

More Microsoft Power BI Pros →

Cons
"The gallery could improve in Alteryx. Additionally, if there was a Conditional Join feature it would be beneficial. Since I do not have this feature I have to use Python scripts.""All of the reports are migrated or exported in an Excel file, and most of the time, a business intelligence tool is required. They could have better reporting. The aesthetic could be improved.""The solution can be quite complex in some aspects.""Alteryx could be improved in the area of analytics and central governance.""The interface could be improved.""It is a little bit pricey.""They should make the solution user-friendly for nontechnical people by giving specific names to the options.""I'd like to see more artificial intelligence business tools or features in Alteryx."

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"One of the more difficult things to do is to export some of the data from Power BI to Excel.""I would like to see more visualization options.""Compared to other applications, like Tableau, Microsoft BI doesn't have as many functions that allow you to do more in-depth analysis and represent the findings.""Defining a relationship was very confusing. There were circular directions for which I had to do a lot of adjustments in the data. They can do something to make it easier.""There is no specific area that I have a problem with. It's just that, with whatever feature you come across, every visual has its own formatting and behavior. What you get in one visual for a feature, you don't seem to get in another.""There needs to be improved guidance and documentation for the initial setup of Power BI as it currently remains complex.""It seems that the solution could use more analytics to help users draw more contextual business insights. Right now, you need other solutions for that.""The solution could benefit by allowing deeper data analytics."

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Pricing and Cost Advice
  • "A designer and scheduler for $13K/year in total is pretty much earning you the money back in time and in other resources."
  • "​Very transparent.​"
  • "The seat is too expensive."
  • "It can be a bit pricey, especially after the first year."
  • "The pricing is $5000 per year per production license."
  • "We have a yearly cost that we pay for the licensing. We do not pay any costs in addition to the licensing fees."
  • "There are some implementation services and internal effort costs at the beginning but there is nothing else."
  • "The price for Alteryx Designer is reasonable but the price for Alteryx Server for universal collaborations is too expensive."
  • More Alteryx Pricing and Cost Advice →

  • "There is room for at least 45% discount as compared to the initial price."
  • "MS BI comes with all the tools and it is, to the best of my knowledge, the most affordable solution."
  • "All in all, for the price, this is an excellent tool for helping your organization turn mounds of data into useful insights."
  • "I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."
  • "Remove the cost of a licence to show a dashboard within SharePoint. Why should readers of a dashboard have to pay to view? ​"
  • "Make it low in cost. It is a no-brainer!"
  • "Globally, we evaluated a number of products, including Salesforce's product, Microsoft won on the ground of simple functionally and cost."
  • "Paid for itself in the first month."
  • More Microsoft Power BI Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
    Top Answer:Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this It can handle over 2 billion rows of… more »
    Top Answer:I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. -… more »
    Top Answer:There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows:  1) If you have legacies of SAP, Oracle  - look for SAP… more »
    Top Answer:Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance… more »
    Top Answer:Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle… more »
    Ranking
    1st
    Views
    2,327
    Comparisons
    1,307
    Reviews
    29
    Average Words per Review
    513
    Rating
    8.2
    Views
    33,848
    Comparisons
    28,652
    Reviews
    27
    Average Words per Review
    619
    Rating
    7.9
    Comparisons
    KNIME logo
    Compared 13% of the time.
    Databricks logo
    Compared 9% of the time.
    RapidMiner logo
    Compared 7% of the time.
    Qlik Sense logo
    Compared 5% of the time.
    Also Known As
    SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
    Learn More
    Overview

    Alteryx can be used to speed up or automate your business processes and enables geospatial and predictive solutions. Its platform helps organizations answer business questions quickly and efficiently, and can be used as a major building block in a digital transformation or automation initiative. With Alteryx, you can build processes in a more efficient, repeatable, and less error-prone way. Unlike other tools, Alteryx is easy to use without an IT background. The platform is very robust and can be used in virtually any industry or functional area.

    With Alteryx You Can:

    • Prep, blend, and analyze data
    • Deliver faster, better business outcomes
    • Automate analytics and data science
    • Embed intelligent decisioning
    • Deploy and share analytics in hours

    Alteryx Features Include:

    Some of the most valuable Alteryx features include:

    Scalability, stability, flexibility, fast performance, no-code analytics, data processing, business logic wrapping, scheduling, ease of use, data blending from different platforms, geo-referencing, good customization capabilities, drag and drop functionality, intuitive user interface, connectors, machine learning, macros, simple GUI, integration with Python, good data transformation, good documentation, multiple database merging, and easy deployment.

    Alteryx Can Be Used For:

    • Combining and manipulating data within spreadsheets: Alteryx can be used in situations where complex data manipulation occurs. It can handle large data quickly, and the process is much simpler to see and understand.

    • Database access and supplementing SQL development: Alteryx has several sets of database connectors and functions, including many functions that your average database does not. Alteryx can work with data from multiple databases or areas within a database. It allows users to filter, sort, calculate, etc. as they would commonly do in SQL or an ETL tool.
    • API, cloud, and hybrid access: Alteryx can read and write data in databases, files, REST APIs, and a myriad of other locations (with the correct permissions). When a workflow is published, you can also call a workflow through a REST API to start it.

    • Data science: Alteryx provides pre-built models that are extremely useful for data scientists who may have limited programming skills and also gives you the ability to add R or Python code directly within a workflow.

    • Geospatial analysis: Alteryx gives users drag-and-drop tools to geocode, plot, and map locations, customers, competitors, or anything that has a location (employee, truck, pipeline, etc.).

    • Reports and dashboards: Alteryx provides built-in tools that enable the building of reports and dashboards.

    Alteryx Benefits

    Some of the benefits of using Alteryx include
    :

    • Saves time: Alteryx helps shorten the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase.

    • Clear tool configurations: Alteryx provides simple and concise tool configurations that are quick and easy to set.

    • Excellent workflow compatibility.

    • Reduced development time: Alteryx has an extensive gallery of user-developed analytic applications that helps to reduce development time.

    • Fast data loading: Alteryx has tools that make it very effective when working with big data sets.

    • No-code, low-code analytic building blocks: You can prep, blend, and analyze data to enable highly configurable and repeatable workflows.

    • Machine learning: Alteryx allows you to quickly create properly trained algorithms that are ready to deploy.

    Reviews from Real Users

    "Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful." - Theresa M., Senior Capacity Planner at a financial services firm

    "Alteryx has made us more agile and increased the speed and effectiveness of decision making." - Richard F., Director, Digital Experience & Media at Qdoba Restaurant Corporation

    "The scheduling feature for the automation is excellent." - Data Analytics Engineer at a tech services company

    "The product is very stable and super fast, five-star. It's significantly more stable than its nearest competitor." - Director at a non-tech company

    “A complete solution with very good user experience and a nice user interface.” - Solutions Consultant at a tech services company

    "There are a lot of good customization capabilities." - Advance Analytics PO at a pharma/biotech company





    Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

    Sample Customers
    AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
    Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
    Top Industries
    REVIEWERS
    Computer Software Company15%
    Manufacturing Company11%
    Financial Services Firm11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Financial Services Firm22%
    Manufacturing Company10%
    Computer Software Company9%
    Retailer6%
    REVIEWERS
    Financial Services Firm15%
    Manufacturing Company13%
    Computer Software Company11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Educational Organization35%
    Financial Services Firm8%
    Computer Software Company8%
    Government5%
    Company Size
    REVIEWERS
    Small Business33%
    Midsize Enterprise15%
    Large Enterprise52%
    VISITORS READING REVIEWS
    Small Business16%
    Midsize Enterprise10%
    Large Enterprise75%
    REVIEWERS
    Small Business39%
    Midsize Enterprise16%
    Large Enterprise45%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise42%
    Large Enterprise45%
    Buyer's Guide
    Alteryx vs. Microsoft Power BI
    March 2023
    Find out what your peers are saying about Alteryx vs. Microsoft Power BI and other solutions. Updated: March 2023.
    769,789 professionals have used our research since 2012.

    Alteryx is ranked 1st in Predictive Analytics with 74 reviews while Microsoft Power BI is ranked 1st in BI (Business Intelligence) Tools with 297 reviews. Alteryx is rated 8.4, while Microsoft Power BI is rated 8.0. The top reviewer of Alteryx writes "Feature-rich ETL that condenses a number of functions into one tool". On the other hand, the top reviewer of Microsoft Power BI writes "A complete ecosystem with an builtin ETL tool, good integrations with python and R, and support of DAX and Power Query (M languages)". Alteryx is most compared with KNIME, Databricks, Dataiku Data Science Studio, RapidMiner and Qlik Sense, whereas Microsoft Power BI is most compared with Tableau, Amazon QuickSight, KNIME, Domo and Oracle OBIEE. See our Alteryx vs. Microsoft Power BI report.

    We monitor all Predictive Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.