Marketing Creatio vs Microsoft Dynamics CRM comparison

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93 views|55 comparisons
100% willing to recommend
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2,750 views|2,552 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Marketing Creatio and Microsoft Dynamics CRM based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: April 2024).
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Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The elements of Campaigns allow you to automate a marketing activity from start to finish, not requiring human intervention in the process itself."

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"The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.""The stability is excellent.""The most valuable feature of Microsoft Dynamics CRM is that it is a low-code platform and we can perform business process management.""Dynamics is a complete tool that helps the company measure and track sales, orders, current customers, and the sales pipeline.""The product is user-friendly.""The most valuable feature is that because this solution uses the cloud, you only have to install it and allocate it to a user, making it quite easy to use.""The support is brilliant. All OEMs are pretty helpful.""We are able to effectively follow up on requests, ensuring all customer issues are resolved in a timely manner. This solution provides a platform where there is visibility of all customer interactions, with efficient follow-up."

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Cons
"I would like to see support for new social communication tools, and improvements to the web page monitoring capabilities."

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"The solution should improve the user experience in the process of creating and activating offers.""The setup with other email servers, other than Microsoft Outlook, could be improved. Alternatively, we'd like to have some feature that allows us to send emails directly from our inboxes to the CRM and assign it to a certain client.""Dynamics could perform a little better, and it would be nice to save the filters I use frequently, so I don't need to do the same thing every day.""It is difficult to qualify opportunity in Microsoft Dynamics CRM.""They should work on improving the solution's scalability.""Microsoft Dynamics CRM could improve by making it easier to export data to SharePoint because most of our customers use SharePoint. They have to log into a Microsoft environment platform from their SharePoint for access should be made easier. Additionally, if the customer portal was enhanced for it to be customized it would be a benefit.""One area for improvement in Microsoft Dynamics CRM is its end user feedback. It's still not that great compared to Salesforce. They also need to improve on the look and feel of the solution, because those are still slightly better on Salesforce.""Microsoft Dynamics CRM could improve by being more user-friendly and having a better design. I have used Service Desk and it is not user-friendly but this solution is worse. The graphical interface is not intuitive, you need someone to guide you or you will have difficulties navigating around to find the file you need. The data we are normally dealing with is boring enough and the interface could be more attractive and more exciting. The tabs and arrangement could be done better to be more user-friendly. Microsoft Excel, PowerPoint, and Word are fine and Microsoft should extend their user-friendliness and intuitiveness to Microsoft Dynamics."

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Pricing and Cost Advice
  • "Considering that we have many tools and components available in this one platform, the price of this product is low."
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  • "We have to buy a separate license in order to implement the social listening feature."
  • "It's kind of pricey. It's about $50 or $60 per user."
  • "I am not the person who pays for Microsoft Dynamics CRM but it is expensive. I have been using Microsoft Azure, which Microsoft Dynamics CRM is built on, and I know we prepaid for the services. For me as a consumer, I do not think I can afford it, mainly because I am only learning how to use the AI and the rate which they charge is high. In general, Microsoft solutions are expensive and this is most likely due to the brand, this is something you expect. However, the price might be high but you receive a highly secure solution."
  • "There is a license required to use Microsoft Dynamics CRM."
  • "The price of the solution is good but could be cheaper."
  • "We have a three-year ELA with all our Microsoft solutions and often we had to do a true-up which was approximately $1,000,000. Additionally, we pay approximately $2,500 a month for support."
  • "Pricing for this software could be cheaper."
  • "The solution is open source and is free. However, it does require a Dynamics 365 subscription."
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    Top Answer:The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
    Top Answer:The solution should improve the user experience in the process of creating and activating offers. Sometimes, the process is a little bit slow because it has too many details. It also depends on how… more »
    Top Answer:We use Microsoft Dynamics CRM to control sales advancements in our company.
    Ranking
    15th
    Views
    93
    Comparisons
    55
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    3rd
    Views
    2,750
    Comparisons
    2,552
    Reviews
    35
    Average Words per Review
    410
    Rating
    7.8
    Comparisons
    Also Known As
    bpm’online marketing
    Dynamics CRM, MS Dynamics CRM
    Learn More
    Overview

    Multichannel marketing platform to orchestrate customer journeys and accelerate lead-to-revenue

    Marketing Creatio is a robust marketing automation software that helps to gain demand generation excellence through identifying customers’ needs and nurturing their interests until they are successfully transformed into opportunities.

    Microsoft Dynamics CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and customer service processes. With its user-friendly interface and powerful features, it enables organizations to effectively manage their customer interactions and drive business growth.

    One of the key features of Microsoft Dynamics CRM is its sales automation capabilities. It allows sales teams to track leads, manage opportunities, and close deals more efficiently. The solution provides a centralized platform for managing customer information, enabling sales representatives to access real-time data and make informed decisions. It also offers tools for forecasting, pipeline management, and sales analytics, helping businesses optimize their sales processes and drive revenue growth.

    In addition to sales automation, Microsoft Dynamics CRM offers robust marketing automation features. It enables marketers to create and execute targeted marketing campaigns, track campaign performance, and generate actionable insights. The solution provides tools for lead management, email marketing, social media integration, and customer segmentation, allowing businesses to engage with their customers effectively and drive marketing ROI.

    Furthermore, Microsoft Dynamics CRM helps organizations deliver exceptional customer service. It provides a unified view of customer interactions, enabling customer service representatives to deliver personalized and timely support. The solution offers case management, a knowledge base, and self-service portal capabilities, empowering customers to find answers to their queries and resolve issues on their own. It also provides tools for service analytics and reporting, helping businesses identify areas for improvement and enhance customer satisfaction.

    Sample Customers
    People 2.0, Citilink, The QTI Group, Dealer eProcess (DEP)
    Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
    Top Industries
    No Data Available
    REVIEWERS
    Computer Software Company29%
    Financial Services Firm19%
    Manufacturing Company10%
    Comms Service Provider6%
    VISITORS READING REVIEWS
    Computer Software Company14%
    Government11%
    Financial Services Firm11%
    Manufacturing Company7%
    Company Size
    No Data Available
    REVIEWERS
    Small Business52%
    Midsize Enterprise28%
    Large Enterprise20%
    VISITORS READING REVIEWS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    Buyer's Guide
    Marketing Management
    April 2024
    Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: April 2024.
    770,292 professionals have used our research since 2012.

    Marketing Creatio is ranked 15th in Marketing Management while Microsoft Dynamics CRM is ranked 3rd in Marketing Management with 68 reviews. Marketing Creatio is rated 9.0, while Microsoft Dynamics CRM is rated 7.6. The top reviewer of Marketing Creatio writes "Manage campaigns from start to finish, good integration, and a powerful email template builder". On the other hand, the top reviewer of Microsoft Dynamics CRM writes "Intuitive APIs, customizable design, but dashboards could improve". Marketing Creatio is most compared with , whereas Microsoft Dynamics CRM is most compared with Salesforce Sales Cloud, SAP CRM, ServiceNow, Siebel CRM and monday.com.

    See our list of best Marketing Management vendors.

    We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.