"We use Conceptual Search for key words and it is the best. Our business focuses on really targeted accounts and this feature helps us a lot."
"ZoomInfo's data refreshment helps overcome those issues. Overall, it's very user-friendly in terms of filtering and data accuracy."
"The solution saves us time and money."
"The overall product is fantastic and it serves its purpose."
"We can easily find the data we need on ZoomInfo, which is why I like it. It has 99 percent accuracy. ZoomInfo almost always provides accurate data for specific roles and markets."
"They should increase the quality and quantity of contacts. From my point of view, D&B is an account standardization tool, not a contact provider like ZoomInfo."
"The pricing is way too high."
"Sometimes, the data can be lacking or inaccurate, with occasional server issues. I'd like to see these lagging issues addressed. For example, when validating data, there are often discrepancies; a company might show different data counts on ZoomInfo compared to other sources. Improving the integration of accurate data would be beneficial."
"The team should look into enriching their database, especially for the European and Middle East region."
"A data cleanup feature within the admin tool would be helpful."
Earn 20 points
Hoovers is ranked 3rd in Sales and Market Intelligence while ZoomInfo is ranked 1st in Sales and Market Intelligence with 4 reviews. Hoovers is rated 10.0, while ZoomInfo is rated 7.6. The top reviewer of Hoovers writes "Conceptual Search for key words helps us focus on very targeted accounts". On the other hand, the top reviewer of ZoomInfo writes "Offers the ability to customize the filters, like targeting specific job levels (executive, manager, etc.) and real-time updates". Hoovers is most compared with , whereas ZoomInfo is most compared with InsideView and DiscoverOrg.
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