We performed a comparison between HubSpot Marketing Hub and Pardot based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."We are now able to manage and measure content (blogs, CTAs, and landing pages)."
"The tool is very stable and very reliable."
"Ease of editing and creating templates after initial development with the Design Manager."
"As a CRM tool, it looks good."
"Technical support is helpful and responsive."
"Customer support is helpful and responsive."
"Their blog platform and form capabilities are very easy to use and integrate within our web site."
"The solution helps me to structure and track marketing and sales emails."
"For me, the best thing is the Custom Redirect. That's one key thing I like because using that particular Custom Redirect, I can track a link wherever I'm sharing it. I can track how and when people are accessing it."
"The product is stable."
"The tracking and automation of outbound messaging is the solution's most valuable aspect."
"Campaign tracking is a valuable feature."
"I have not had any issues with the product's stability. Stability-wise, I rate the solution a ten out of ten."
"It's easy to create email templates and landing pages."
"The most valuable feature is the customization of the solution."
"It has made email marketing quicker and easier."
"The solution is not recommended for launching investment."
"HubSpot’s scoring is not good."
"The product is not cheap."
"Some customized reachouts might need additional levers or add-ons, especially when automating at scale for specific buying personas. That's when you might need some additional help, in my opinion."
"They're not the cheapest."
"The way the staff uses the system sometimes leads to processes not being followed."
"The tool should improve email marketing solution. It is behind its competitors for bulk campaigns."
"The solution does not enable one to know with certainty if another opened an email he had sent."
"Lacks sufficient free custom fields."
"Pardot needs many improvements in terms of email design and design studio functionalities."
"Needs to improve list building."
"Technical support has been quick and helpful every time."
"The solution lacks integration with Instagram, which is our top problem with the product."
"For new people, the installation of the tool can be difficult."
"Pardot must be synced with Salesforce."
"The solution is quite expensive, at least, for smaller teams."
HubSpot Marketing Hub is ranked 2nd in Marketing Automation with 32 reviews while Pardot is ranked 6th in Marketing Automation with 11 reviews. HubSpot Marketing Hub is rated 8.2, while Pardot is rated 7.8. The top reviewer of HubSpot Marketing Hub writes "Offers, email automation, pre-scheduling, greatly enhances our efficiency and provides the granularity we need for in-depth analysis". On the other hand, the top reviewer of Pardot writes "Offers an easy initial setup phase and good ROI". HubSpot Marketing Hub is most compared with Salesforce Marketing Cloud, Marketo, Oracle Eloqua and IBM Watson Campaign Automation, whereas Pardot is most compared with Oracle Eloqua, Marketo, Salesforce Marketing Cloud and Iterable. See our HubSpot Marketing Hub vs. Pardot report.
See our list of best Marketing Automation vendors.
We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.