We performed a comparison between Amazon Pinpoint and Salesforce Marketing Cloud based on real PeerSpot user reviews.
Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management."From my experience, Amazon Pinpoint's most valuable feature is its ability to deploy outbound projects quickly. It is easy to use when setting up outbound campaigns, allowing us to deploy solutions rapidly. It is easy to learn."
"It is a great solution. I like its stability, scalability, and performance."
"Datorama is part of Salesforce Marketing Cloud, which is quite a valuable feature that provides customer analytics."
"It is straightforward to set up."
"Marketing Cloud has improved our productivity and our team enjoy using it."
"The most valuable feature of Salesforce Marketing Cloud is the ability to sell the products we have made to customers. Overall the solution is very useful for business."
"The solution is user-friendly."
"The most valuable features of Salesforce Marketing Cloud are the ease of use of the basic features."
"It is easy to send emails and SMS's."
"In my opinion, Amazon Pinpoint needs improvement in several areas. It lacks many features that competitors like Genesys offer. For example, we cannot set up multiple campaign plans or switch campaigns from one set of customers to another. Additionally, reporting functionality needs to be improved."
"I've noticed on one-to-one leads, the customer objection option is not available."
"When you use your iPhone or Android phone, Salesforce is not as user-friendly as it could be. That UX needs to be improved."
"The main action I want to do in Salesforce Marketing Cloud is to export data into Excel and use it. My company may have that feature locked down, or if the Excel data exporting function still isn't available in Salesforce Marketing Cloud, that's the feature I want."
"The customization of Salesforce, a generic CRM software, has room for improvement."
"An additional feature needed would be better capacity for personalization."
"Marketing Cloud should change the script language that it uses because it's not good. It's tricky and difficult to develop."
"The solution can have a better UI. Salesforce Marketing Cloud should consider making its solution more robust for error handling."
"We'd like to see more integrations with third-party products."
Amazon Pinpoint is ranked 8th in Marketing Management with 1 review while Salesforce Marketing Cloud is ranked 1st in Marketing Management with 51 reviews. Amazon Pinpoint is rated 6.0, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of Amazon Pinpoint writes "Helps to manage outbound campaigns such as automated outgoing calls to end users". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". Amazon Pinpoint is most compared with Adobe Campaign and Marketo, whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub, SAP Marketing Cloud and SAS Marketing Automation.
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We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
