We performed a comparison between LeadSquared and Salesforce Marketing Cloud based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
"The most valuable feature of LeadSquared is the customization."
"The most valuable feature of LeadSquared is an easy-to-understand user interface."
"The initial setup is very easy."
"You can schedule reports, there's a lot of supporting tools, and you have access to all that information."
"I like the user interface it has a nice look and feel."
"I like that I can constantly add leads to Salesforce Marketing Cloud and look at accounts there. I also like that the solution lets me set up meetings."
"The most valuable feature is the ability to get quotes out in a timely manner."
"Salesforce allows for the integration of different data sources."
"The solution is very, very scalable."
"The most valuable feature of Salesforce Marketing Cloud is the seamless conversion of lead to opportunity, in relation to orders is good. That seamless connection is beneficial and simple."
"The solution is user-friendly."
"The solution can get quite expensive, especially as you add more users."
"The solution’s UI could be more user-friendly."
"The notifications and workflow management can be improved in LeadSquared."
"The solution's report section is not very capable and could be improved."
"We'd like to see more integrations with third-party products."
"If you want to use advanced features in Salesforce Marketing Cloud, they are extremely difficult to use."
"The customization of Salesforce, a generic CRM software, has room for improvement."
"The data extension tools are not very user-friendly."
"The general setup and understanding of how to use it can be improved. There should be easier self-service for setting up dashboards. Currently, we have someone setting them up for us. I wish it was easier."
"Salesforce Marketing Cloud could improve by having more graphical options because a lot of tables are now only numbers and percentages and data. I prefer graphs, lines, and pie charts. I know there are ways to receive this from Salesforce Marketing Cloud. It doesn't play a huge role in my daily work to invest the time to figure it out. I feel that it would be time wasted. They could make the graphical options easier to find and use in the future."
"The processing speed, the way information displays, and scrolling options can be improved."
"The pricing is a bit high."
LeadSquared is ranked 8th in Marketing Automation with 4 reviews while Salesforce Marketing Cloud is ranked 1st in Marketing Automation with 51 reviews. LeadSquared is rated 7.6, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of LeadSquared writes "Reliable and offers helpful technical support but is expensive". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". LeadSquared is most compared with Zoho CRM and ExtraaEdge, whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub and Amazon Pinpoint. See our LeadSquared vs. Salesforce Marketing Cloud report.
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